James A Stevens

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How Can I Become My Own Boss In A Recession?

16th May 2011
In these difficult economic times with the number of people out of work fast approaching 2.5m in the UK and 13.5m in the US, the competition for jobs is at an all-time high. Job centres have queues out the doors, and HR managers have inboxes of applicati... Read >

Tweeting for Business - Should Twitter Extend the 140 Character Limit?

16th May 2011
Okay it’s true, most of us are addicted to Twitter by now. Some of us use it as a modern day celebrity communication tool, just hoping for that special reply or retweet (or in fact any form of recognition from our idols), whilst others use it for its pow... Read >

Advertising on Business Directories

04th May 2011
Business directories are an important and valuable addition to your online marketing strategy. Not only do thousands of people search every day for businesses on their favourite free directory, but also the majority of business profiles on directories are... Read >

The Future of Business Advertising

04th May 2011
The global economy is naturally all about buying and selling and as such advertising is the lifeblood of the economy. SME’s still tend to adopt more traditional forms of advertising such as directories, newspapers, radio ads etc as they are (generally) c... Read >

The History of Advertising

07th April 2011
Business advertising used to be such a simple affair - street peddlers used to promote their wares by shouting and bellowing in the street, and the Greeks used to shout out announcements of the sale of cattle and slaves. From a competitive point of vie... Read >

Does Google Have the Monopoly on a Clean and SEO Friendly Homepage?

15th February 2011
The world of SEO is a rapidly expanding one. As more and more companies migrate their business advertising online, and use the Internet as a major source of income, competition for the top slots in organic search engines results becomes increasingly vita... Read >

Are Business Videos the Next Big Thing for Smaller Companies?

15th February 2011
Well, national companies and larger organisations have used television to effectively promote their goods and services for years, well before the evolution of the camcorder. They have done this because the impact of their targeted message is far greater w... Read >